Viana Vastara a sustainable fashion store is a retail establishment that offers clothing, and other fashion items that are made with environmentally friendly materials.
Moving towards sustainable practices is critical because our current patterns of consumption and production are putting an unsustainable strain on the planet's resources and ecosystems.
The relationship with fashion in our modern lives has had a collateral and significant impact on our planet’s resources hence we started our boutique with the goal to reduce environmental impact.
We set ambitious, evidence-based environmental impact reduction goals by adhering to the below standards for our products.
- Sustainable materials: We offer clothing and accessories made from sustainable materials such as cotton, linen, bamboo, and low-impact dyes.
- Longevity: We encourage customers to invest in quality, long-lasting pieces that can be worn for many seasons, rather than fast fashion trends that quickly become outdated.
- Indian heritage sourcing: We prioritize supporting local artisans and small businesses, which reduces the environmental impact.
- Minimal waste: We practice minimizing waste by using reducing packaging, and recycling or repurposing waste materials.
Transparency: We often provide information about the production process and the environmental and social impact of fashion products.
Education and awareness: We educate customers on the importance of sustainable fashion.
Ethical production: We produce our products using ethical and fair labor practices.
Founded by Me Nature lover,Ex-Infosysian Anusuya Vishnu with responsibility to use our resources and influence to make a positive impact on society.